Twitter for Business
Twitter is a social media platform that is used by a wide range of people, from celebrities, who use it to communicate with their fans to companies and brands who can use it to engage their customers and attract new ones. It is also used by people for the social aspect – to chat and share information with friends. In fact, there is no restriction to who or what can have a Twitter account and often a larger company such as Starbucks will also have individual accounts for each product such as Frappuccino’s and even individual store locations. Using Twitter successfully requires a significant commitment of time – being active is key to your success. It’s all about the image you create, and the best‐viewed companies are the responsive ones. Twitter is a real‐time information sharing network where users can share messages, news, images, opinions and links via short bursts of information called ‘tweets’ – these tweets have a character limit of 140 including spaces, which may sound very short but you might be surprised at how much you can get into a little space and how much influence that can have. Even though Twitter is a fairly simple service, it’s still important to understand the mechanics of it thoroughly.
Course Module Number Module Name Pass % Required
Twitter for Business 1 An Introduction to Twitter 70
Twitter for Business 2 Getting Started on Twitter 70
Twitter for Business 3 Using Third‐Party Applications 70
Twitter for Business 4 Being Social 70
Recommended System Requirements
• Browser: Up to date web browser
• Video: Up to date video drivers
• Memory: 1Gb+ RAM
• Download Speed: Broadband (3Mb+)
Duration: 55 minutes (Note: This is based on the amount of video content shown and is rounded off.
It does not account in any way for loading time or thinking time on the questions).
This course will contain a series of online tests as part of the formal assessment process, to ensure students are effectively absorbing and understanding the learning topics covered during the course.
The tests will include:
End of Module Multiple Choice Test
Final Interactive Assessment Test
interactive course assessments
End of Module Test
At the end of each module within the course, learners will be asked to complete a series of short multiple choice tests. This is done to assess the learner’s ability and knowledge of the topics covered within the course. The results of these end of module test are instantaneous, so learners can track their grades as they progress through the course.
The results from the End of Module Multiple Choice Tests will not be weighted towards the final grade of the course. The end of module test provide reflective learning for student to understand and prepare for the type of questions contained within the final assessment.
Final Assessment Test
The final assessment test is an online interactive examination containing 50 questions to be completed within a 60 minute time frame. The final assessment will contain questions from all modules and topics covered within the course. Prior to taking the final assessment learners have the ability to take a mock simulation test, to understand the question styles and format of the final assessment before taking the real test.
The results from the final assessment test will count 100% towards the final grade for the course. The results are instantaneous so learners will be informed straight away as to how they have performed on the assessment.
If learners are unsuccessful in the first attempt at the final assessment test, learners can retake the final assessment test an unlimited number of times until a pass grade or higher is achieved. This course comes with a complete exam pass guarantee. Learners can take the test an unlimited number of times until they pass, which is included in the price of the course.
Upon successful completion of the final assessment test, certificates for the course will be produced within 1-3 working days.
Upon completion of the course learners will be awarded with the CPD Certificate of Achievement Award.
This course is CPD accredited with the CPD Certification Service. Your certificate will display the universally recognised CPD Certification Service logo as proof of your knowledge and competencies gained from taking this course.
The Certificate of Achievement will provide proof that you have studied the course and will contain your grade classification level. You can use the certificate from us as part of your portfolio of evidence and/or use it to attend job or academic interviews.
The CPD certification is also a vital measure of your professional commitment, as taking this course clearly demonstrates your potential to employers and the value that you can bring to an organisation. It shows that you are serious about your chosen career sector and it can be that crucial step in helping you to gain a new job or promotion.
What is CPD?
The CPD Certification Service was established in 1996 as the leading independent organisation operating across all sectors to complement CPD polices of professional and academic institutions. Recognised nationally by employers, professional organisations and academic intuitions the CPD Certification Service is a valuable certificate to achieve.
CPD stands for Continuing Professional Development. CPD is a commitment to lifelong learning, a skill that is invaluable to all people in society. Employers from both the public and private sectors, as well as academic intuitions across the UK and internationally recognise Continuing Professional Development (CPD).
CPD is a great way for individuals to gain new skills, improve their job prospects, gain greater job satisfaction and also help to secure a promotion.
Benefits of CPD
Regardless of where you are in your career, undertaking a CPD course can help you;
Enhance your employment opportunities
Improve career satisfaction
Track prior learning
Show you are up-to-date with the requirements of your job
Contribute to your CV
Lead to further education
Demonstrate your commitment and value within your organisation
Prepare you for promotion
When you finish with the course your certificate will contain the recognised CPD mark.